Range
What I can bring to a product team, starting with what I do best.
Design a product end to end
I design the whole product, make the calls that matter, and build parts of it myself. On ClinicOS, the software a clinic runs on, I was the sole design driver, from the charting and records screens to the AI front desk added midway.
The same work goes into turning a lot of data into something a person can read. For a Swiss face-analysis subscription, I grouped more than 170 measurements into a handful of cards, each led by one score.
Sell a product before it exists
Renders of rooms nobody can visit yet, and the pages and campaigns built around them, so people buy in before the doors open. Evolve Strength opened and went on to launch three more branches. Prime Clinics ran its founding-member campaign before the clinic opened, and the clinic launched.
Give a brand one look everywhere
A website, 3D renders, listings, ads and catalogs that share one system, so the brand reads the same wherever a buyer meets it. On Baser I rebuilt the store and redid everything around it to match, and Baser broke its all-time sales record while I worked on the brand.
Product pages that sell
Listing images, A+ content and storefronts, designed the way a product page is: each slot answers one question a buyer has. At my studio, Designer(d)s’, I made them for twelve brands, including a JerkFit storefront split by product line so a buyer finds their grip fast.
Also
- 3D renders and architectural visuals, backed by a B.Arch from NUST.
- Brand identities and launch campaigns, including outreach branding for Chadar, a non-profit, and launches for fintech and Web3 products.
- The production side of a brand: social, video, creative and 3D timelines, and the campaigns that run on them.
- Enough front-end to know what a handoff really costs.